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5 Ways to Frustrate Customers and Minimize Sales

By Justin McCullough Aug 13, 2012 Gasp! You just might be turning away great sales opportunities with your store due to some common and fundamental mistakes! While these items may read as obvious, be...

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Grab the Customer, Not the Cart!

By Justin McCullough Aug 27, 2012 Don’t you love to shop?! Isn’t it fun looking, considering, and comparing?  How do online shopping tendencies compare to the way we shop at the mall… are they the...

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Mobile Web Store: a Fashion Tribute or Urgent Necessity?

By Nicolas Fincher October 31, 2012 Getting Mobile-Ready – Being Sleek or Being Smart Only a few years ago, mobile gadgets like smartphones, iDevices and tablet PCs were the signs of eminence – because...

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How Online Shopping Can De-Stress Your Holiday Shopping

By Susan Delly November 14, 2012 The holidays are right around the corner which means holiday shopping is revving up for another busy season.  OH NO!!!  For many people, this type of extreme buying is...

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Tech Trends in Holiday Shopping [infographic]

By the National Business Research Institute December 10, 2012 This year 1.4 billion dollars was spent only for Cyber Monday.  This was more than 30% higher than last year’s Cyber Monday.  We wanted to...

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Smoothing the Path to Purchase

By Paul Rufus March 4, 2013 On a regular basis, I’m asked to evaluate a prospective clients’ e-commerce store. Often they are frustrated by lower than expected conversion rates or declining sales....

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The ‘Get Up and Get Mobile’ Checklist

By Chris Wallace April 8, 2013 Get off the computer and take your business mobile My friend owns a restaurant, and he’s struggling. After enjoying dinner there last week, he sat at my table and talked...

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A Study on Google Shopping

By Mary Weinstein May 13, 2013 Every sales quarter, CPC Strategy conducts a study on the top shopping channels, including Google Shopping on seller metrics such as traffic and revenue. For Q1, Google...

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Cyber Monday: A Hacker’s Favorite Holiday

By Cyber Monday, holiday shopping is already in full swing. The one day that die hard online shoppers look forward to all year is also a day e-tailers both relish and dread. On the one hand, capturing...

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The Future of Online Shopping Trends

Have a Closer Look at Future of Online Shopping Trends! Online shopping trends are simply the result of online research that leads to completed sales of random or currently trending products.  Many...

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